A Sleek New Website for Elkay

This responsive, user-friendly Elkay website offers intuitive navigation and easy-to-find information

Elkay, a leading supplier of stainless steel kitchen and bath products for both residential and commercial installations, came to Larsen forĀ a responsive, user-friendly website with intuitive navigation and easy-to-find information.

Highlights

  • Extensive discovery phase included significant competitive research, which informed the user experience, site architecture, and overall design
  • Site presents visual and verbal content in a clean, fresh, modern way that is appropriate for both consumer and professional audiences
  • Nearly 30 design templates were developed, along with an extensive functional requirements document to aid in the internal Elkay team’s development of the website
  • Phase two, which will include additional functionality, is scheduled to launch later in 2014
  • The new Elkay website aligns with the company’s other communication pillars

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