Comtrol

Comtrol, a leading provider of enterprise device integration solutions, asked Larsen to help communicate to employees and deepen understanding of the Comtrol brand. Larsen recommended an informative, interesting bi-weekly eNewsletter.

Highlights

• Larsen created an information architecture for the eNewsletter so creating content week after week would be focused and efficient
• Masthead design highlights the name and purpose of the eNewsletter, and offers links through a table of contents
• "Our brand is your business" section of the eNewsletter presents short, digestible facts about the importance of a strong brand
• "What's your Point of View" solicits opinions and engages employees