Communicate global leadership
We’ve partnered with Applied Materials for over a decade — helping the global leader refine their brand and communicate leadership. Our work is broad, our strategy bold, our creative strong. Applied Materials has relied on us to help launch global products, capture attention at tradeshows, and create private branded events for customers. We’ve transformed R&D facilities in China and branded spaces in Southeast Asia. We’ve helped Applied Materials codify its master brand strategy and create a systematic, strategic timeline for naming and branding products gained through acquisition.
Applied Materials has also trusted us to develop key messages to inform their worldwide employees and recruit a diverse and talented global workforce. We have refreshed the Applied Materials logo, created numerous campaign themes, designed annual reports, developed innovative marketing campaigns, and created a huge range of marketing collateral.